Keelan Smithers

We’ll be chatting with Keelan about how the NBA (National Basketball Association) data team transformed their analytics game—migrating from legacy stored procedures to a modern, scalable dbt-powered environment. Hear how they shifted mindsets, streamlined CI/CD, and modernized workflows. Plus, get a glimpse into how AI and the dbt Semantic Layer are shaping their data future.

Learn best practices, challenges, and outcomes the NBA experienced as they scaled from zero to 35 monthly active contributors to their dbt Cloud project over the course of one year.

Join us for an insightful session where we delve into the innovative ways the NBA is leveraging Generative AI (GenAI) to revolutionize data insights and transform the world of sports and entertainment analytics.

This panel discussion led by Data Clymer will bring together data leaders from some of the top professional sports organizations in the U.S. to explore how sports and similar mid-size businesses are leveraging data and analytics engineering best practices to fuel revenue growth, improve business efficiencies, and drive fan engagement.