Benjamin Field

Television is on its knees, and nobody in the industry wants to say it out loud. Production costs rise every year while commissioning tariffs stagnate or vanish altogether, and the industry's answer has been to make less, and to make it safer. Deep Fusion took the opposite view. AI is not the problem, it is the solution, and generative AI is the least interesting part of it. Benjamin Field has rebuilt the production pipeline from scratch, five connected systems and more than twenty proprietary tools, built around one question: how do you do more with less, and spend everything you save on bigger creative risks? Drawing on two decades in factual television, advising the UK Government on AI protocols, working with media trade unions, producing theatrically released films and delivering Netflix commissions, he will explain the mentality behind the rebuild and how that has made Deep Fusion one of the most interesting production companies in the world. Every industry is facing the same squeeze. This is a session about adapting in order to survive. Powered by: Women in Data®

In a world where data defines destiny, creativity is being reimagined through the lens of artificial intelligence. This session brings together Payal Jain, Chair of Women in Data®, Benjamin Field, Executive Producer at Deep Fusion Films and Roisin McCarthy, Founder Women in Data® for a candid conversation about their pioneering partnership at the intersection of data, storytelling, and AI. Together, they will explore how Deep Fusion Films is pushing the boundaries of creative AI, from avatar-led cinematic experiences to AI-assisted documentaries and why the arts must embrace this evolution. The discussion will unpack the ethical considerations that come with innovation, the importance of human-centred design, and the role of inclusive collaboration in shaping responsible creative futures. Expect insights into how AI is not just a technical revolution but a human one, and why the next generation of artists, technologists, and data leaders must co-create with purpose. This session is a celebration of imagination, impact, and the power of partnership. Powered by: Women in Data®