BMC
Circuit mix
Where BMC shows up, by circuit. Each event counts once: 2 if it sponsored, 1 if it only had speakers. Hover a segment for the conference.
- Modern data stack & practitioner53%4 events
- Enterprise, analyst & AI expos27%2 events
- Cloud providers20%2 events
Presence by conference and year
Each cell is one conference in one year. Fill shows the company sponsored, shaded by its best tier that year; a dot means it had speakers there. Hover for details; click to open the event.
- Title
- Platinum
- Gold
- Silver
- Bronze
- Other / unlabeled tier
- Had speakers
| Conference | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 |
|---|---|---|---|---|---|---|---|---|---|---|
| Airflow Summit | ||||||||||
| AWS re:Invent | ||||||||||
| Big Data LDN | ||||||||||
| Strata Data Conference |
Activity by year
Three measures on one year axis; each panel has its own scale. 2027, 2028 is still mostly ahead, so its bars are faded and incomplete.
Conferences present at
Distinct conferences each year, split by whether the company sponsored or only had speakers there.
- Sponsored
- Speakers only
Distinct speakers
People from this company on a program that year, each counted once.
Sponsorships by tier
Sponsorship rows per year (one per event and listing), stacked by normalized tier.
- Platinum
- Gold
- Silver
- Other / unlabeled
Where they've grown or pulled back
UpSponsored 2 conferences in 2026, up from 1 in 2023.
Counted per conference. 2026 is the latest year whose conferences have mostly happened. Tiers use the best tier each year; swatches show the path, oldest first. A conference counts as pulled out only when a later event published a complete sponsor list, since most events don’t say whether their list is complete.
Moved up 1
Best tier rose between the first and latest year with a ranked tier.
- Airflow SummitSilver 2023 → Platinum 2026
Once or on and off 2
No clear direction, or a gap we can’t confirm because later sponsor lists are incomplete.
- AWS re:Inventonce, 2019, Gold
- Strata Data Conferenceonce, 2019, Gold
Lookalikes
Companies with the most similar conference footprint: they sponsor and speak at the same conferences. Bars are cosine similarity, from 0 (nothing shared) to 1 (identical).
- Electronic Arts0.79
- Robinhood0.68
- Coupang0.67
- DoubleCloud0.63
- Georgetown University0.63
- Financial Times0.62
- Monzo0.61
- Miro0.55
14 Cluster: AWS re:Invent · Google Cloud Next circuit →
Often sponsors alongside
Companies that sponsored the same events, by number of shared events (out of 7 this company sponsored).
| Company | Shared events | Share |
|---|---|---|
| 6 | 86% | |
| Amazon Web Services | 5 | 71% |
| Astronomer | 5 | 71% |
| IBM | 5 | 71% |
| Apache Software Foundation | 4 | 57% |
| Databricks | 4 | 57% |
| Packt | 4 | 57% |
| Snowflake | 4 | 57% |
| Broadcom | 3 | 43% |
| Cloudera | 3 | 43% |
| Clowder Space | 3 | 43% |
| Datadog | 3 | 43% |
| Matillion | 3 | 43% |
| Osacom | 3 | 43% |
| Accenture | 2 | 29% |
Neighborhood: companies with nearby conference footprints
BMC (ringed) and the 30 companies closest to it on the company map. Close together means they sponsor and speak at many of the same conferences. Distances are only meaningful locally; the axes have no meaning. Dot size: conferences present at. Color: cluster.
Sponsorships 7
| Event | Date | Place | Tier as listed | Normalized tier |
|---|---|---|---|---|
| Big Data LDN 2026 | Sep 23–24, 2026 | London, United Kingdom | Exhibitor | Unlabeled |
| Airflow Summit 2026 | Aug 31, 2026 – Sep 2, 2026 | Austin, United States | Platinum | Platinum |
| Airflow Summit 2025 | Oct 7–9, 2025 | Seattle, United States | Gold | Gold |
| Airflow Summit 2024 | Sep 10–12, 2024 | San Francisco, United States | Gold | Gold |
| Airflow Summit 2023 | Sep 19–21, 2023 | Toronto, Canada | Silver | Silver |
| AWS re:Invent 2019 | Dec 2–6, 2019 | Las Vegas, United States | Gold | Gold |
| Strata Data Conference New York 2019 | Sep 23–26, 2019 | New York, United States | Contributing Sponsors | Gold |
Speakers 12
| Speaker | Event | Role | Talk | Links |
|---|---|---|---|---|
| Minh Nguyen | Airflow Summit 2026 | workshop | Orchestrating AI-Ready Data Pipelines Across the Enterprise with Airflow and Control-M | — |
| Minh Nguyen | Airflow Summit 2026 | online reconnect sponsor talk | From Data Pipelines to Business Outcomes: Unifying Airflow and Enterprise Workflows | — |
| Minh Nguyen | Airflow Summit 2026 | online reconnect talk | From Data Pipelines to Business Outcomes: Unifying Airflow and Enterprise Workflows | Video |
| Stoney Gwitira | Airflow Summit 2026 | online reconnect talk | From Data Pipelines to Business Outcomes: Unifying Airflow and Enterprise Workflows | Video |
| Stoney Gwitira | Airflow Summit 2026 | workshop | Orchestrating AI-Ready Data Pipelines Across the Enterprise with Airflow and Control-M | — |
| Stoney Gwitira | Airflow Summit 2026 | online reconnect sponsor talk | From Data Pipelines to Business Outcomes: Unifying Airflow and Enterprise Workflows | — |
| Amy Pitcher | Airflow Summit 2025 | workshop | Bridging Data Pipelines and Business Applications with Airflow and Control-M | — |
| Basil Faruqui | Airflow Summit 2025 | online reconnect sponsor talk | Orchestrator of Orchestrators: Uniting Airflow Pipelines with Business Applications in Production | — |
| Basil Faruqui | Airflow Summit 2025 | sponsor talk | Orchestrator of Orchestrators: Uniting Airflow Pipelines with Business Applications in Production | Slides · Video |
| Jon Fink | Airflow Summit 2025 | workshop | Bridging Data Pipelines and Business Applications with Airflow and Control-M | — |
| Basil Faruqui | Airflow Summit 2024 | sponsor talk | Airflow and Control-M: Where Data Pipelines Meet Business Applications in Production | Video |
| Alvin Hom | AWS re:Invent 2022 | breakout | Thomson Reuters and BMC Software’s database modernization vision with DMA | Slides · Video |