Shaila Mathias

Grab, a leading super app in Southeast Asia, launched Grab Ads in 2018. In this session, learn how Grab uses AWS Clean Rooms to power its advertising business via secure data collaboration with partners to enrich its understanding of customers and deliver more relevant experiences.

In this session intended for developers and data analysts, learn how companies use AWS technology to interoperate and collaborate more effectively across advertising and marketing platforms to enhance activation and measurement use cases.

In this session for developers and analysts, get a first look at how AWS Clean Rooms can help you more easily collaborate with your partners without sharing raw data with each other. Hear from AWS experts and customers on how you can use AWS Clean Rooms to create your own clean rooms in minutes, add participants, and start analyzing your collective datasets.