Sergio Serra

With the growth of digital media, including streaming video and retail media, customers that operate advertising platforms need to buy, sell, deliver, and measure millions of ad transactions per second while meeting stringent latency requirements.

Advertising technology (AdTech) companies buy, serve, and measure hundreds of billions of ads per day at single-digit millisecond latency. Explore how AWS RTB Fabric transforms real-time bidding workloads with an optimized, private network in the cloud.