Matthew Whittle

In today’s world, the organizations that succeed are the ones that can pivot quickly, confidently, and without disruption. The power of choice is everything. Today organizations must be able to choosing which data to use, and systems to use, and how to adapt when priorities shift is now critical for survival. The West Yorkshire Combined Authority (WYCA) faced a high-stakes challenge: prepare for multi-million-pound bus franchise negotiations with clear, defensible evidence of network performance. Using FME, they transformed over 2.5 million real-time GPS bus pings into a scalable, grid-based value-scoring model that revealed exactly which routes and operators delivered the most value. The result? Faster, in-house analysis without costly consultancy fees, stronger negotiating power backed by objective data, and a repeatable blueprint for data-driven ROI that is applicable across the UK public sector and beyond. Join Safe Software and WYCA to discover how all-data, any-AI integration can turn raw, real-time data into actionable intelligence empowering organizations to make smarter decisions, faster.