Andrew Underwood
Employers on the program
- 2025Kargo1 talk
Appearances by year
- Snowflake Summit
Talks
| Date | Event | Conference | Role | Title | Links |
|---|---|---|---|---|---|
| Jun 2, 2025 | Snowflake Summit 2025 | Snowflake Summit | speaker | Scale AI-Powered Contextual Ad Targeting: Kargo on Snowflake Cortex as Kargo In 2024, Kargo innovated its contextual ad targeting with a scalable solution for 6M+ premium inventory slots. As the industry shifts toward AI-driven…Show lessIn 2024, Kargo innovated its contextual ad targeting with a scalable solution for 6M+ premium inventory slots. As the industry shifts toward AI-driven contextual targeting, Kargo harnesses Snowflake Cortex’s AI-powered cohorting and embeddings engine to translate simple, natural-language audience descriptions into bespoke segments. By keeping all data within Snowflake, Kargo streamlined workflows, enhanced targeting precision and reduced reliance on external tools. Today, this built-in contextual solution stands as a key differentiator, delivering measurable lifts in engagement and ROI. Join us to hear how we’re reshaping the future of AI-powered contextual advertising. |
Frequent co-speakers
| Speaker | Shared events | Shared talks | Last together |
|---|---|---|---|
| Andy Owens | 1 | 1 | 2025 |
Speakers with the same name are merged into one entry, so this page may combine more than one person. Affiliations are shown as each conference listed them.