Alberto Ferrari
Employers on the program
- 2019–2026SQLBI19 talks
The year around now
Talks in the past 12 months and announced talks ahead, one row per conference, January to December. Hover a mark for the talk.
Appearances by year
- Power BI Gebruikersdagen
- SQLBits
- SQLDay
- Budapest BI Forum
- Data Point Prague
- PASS Data Community Summit (formerly PASS Summit)
- Power BI Next Step
- Ticino Data Conference
Talks
| Date | Event | Conference | Role | Title | Links |
|---|---|---|---|---|---|
| Oct 30, 2026 | Ticino Data Conference 2026 | Ticino Data Conference | speaker | Writing AI-assisted DAX: from prompt to production as SQLBI | |
| Apr 22, 2026 | SQLBits 2026 | SQLBits | speaker | DAX Optimization - Part 1 as SQLBI Two hours of intense DAX optimization techniques | Video |
| Apr 22, 2026 | SQLBits 2026 | SQLBits | speaker | DAX Optimization - Part 2 as SQLBI Two hours of intense DAX optimization techniques | Video |
| Apr 22, 2026 | SQLBits 2026 | SQLBits | workshop | First Steps in DAX Optimization as SQLBI A full day dedicated to optimize DAX code and semantic models in Power BI | |
| Apr 22, 2026 | SQLBits 2026 | SQLBits | speaker | Introducing DAX user-defined functions as SQLBI When and how to use suer-defined functions in DAX | Video |
| Mar 5, 2026 | Power BI Gebruikersdagen 2026 | Power BI Gebruikersdagen | speaker | 🇬🇧 DAX Optimization Examples as SQLBI How do you optimize a DAX expression? In this session we analyze some DAX expressions and Tabular models and, through the usage of DAX Studio and some…Show lessHow do you optimize a DAX expression? In this session we analyze some DAX expressions and Tabular models and, through the usage of DAX Studio and some understanding of the VertiPaq model, we will look at how to optimize them. | |
| Mar 5, 2026 | Power BI Gebruikersdagen 2026 | Power BI Gebruikersdagen | speaker | 🇬🇧 Why star schema is your best choice in Power BI as SQLBI This is what seasoned data modelers always create: a star schema. There are a lot of reasons why a star schema works better, in Power BI as in most analytical…Show lessThis is what seasoned data modelers always create: a star schema. There are a lot of reasons why a star schema works better, in Power BI as in most analytical engines. | |
| Mar 5, 2026 | Power BI Gebruikersdagen 2026 | Power BI Gebruikersdagen | speaker | Genius Bar - Alberto Ferrari as SQLBI Ask me about DAX and data modeling for Power BI/Fabric-writing faster measures, choosing the right model design and diagnosing performance issues. | |
| Nov 17, 2025 | Budapest BI Forum 2025 | Budapest BI Forum | speaker | Introducing DAX user-defined functions as SQLBI | |
| May 12, 2025 | SQLDay 2025 | SQLDay | workshop | Advanced DAX as SQLBI If you already know and use the DAX but want to move to the next level, this workshop is for you. Unleash the full power of evaluation context manipulation,…Show lessIf you already know and use the DAX but want to move to the next level, this workshop is for you. Unleash the full power of evaluation context manipulation, learn about expanded tables, control the data lineage, avoid circular dependencies, and manage relationships at different granularities. | |
| May 12, 2025 | SQLDay 2025 | SQLDay | speaker | Understanding window functions in DAX as SQLBI Window functions (INDEX, OFFSET, WINDOW) are the latest addition to DAX; they also introduce a new concept named apply semantics. They are extremely powerful to…Show lessWindow functions (INDEX, OFFSET, WINDOW) are the latest addition to DAX; they also introduce a new concept named apply semantics. They are extremely powerful to simplify writing DAX code that needs to work on sorted tables, while also increasing performance for several calculations, like running totals, comparing one… | |
| May 30, 2024 | Data Point Prague 2024 | Data Point Prague | workshop | Improve Power BI performance by optimizing DAX as SQLBI | |
| May 30, 2024 | Data Point Prague 2024 | Data Point Prague | keynote | Why DAX? as SQLBI | |
| Mar 7, 2024 | Power BI Gebruikersdagen 2024 | Power BI Gebruikersdagen | speaker | Time Intelligence in Power BI | Slides |
| Mar 7, 2024 | Power BI Gebruikersdagen 2024 | Power BI Gebruikersdagen | speaker | Understanding visual calculations in Power BI | Slides |
| May 8, 2023 | SQLDay 2023 | SQLDay | workshop | Improve Power BI performance by optimizing DAX as SQLBI When you create a Power BI report, you might hit some performance issues when you have a large amount of data, complex data models, or complex DAX expression in…Show lessWhen you create a Power BI report, you might hit some performance issues when you have a large amount of data, complex data models, or complex DAX expression in your measures. The first goal of this tutorial is to discover possible bottlenecks analyzing the execution of DAX calculations using tools such as DAX Studio… | |
| May 8, 2023 | SQLDay 2023 | SQLDay | speaker | Introducing composite models in Power BI as SQLBI Composite models, that is the ability to extend an existing Power BI or Azure AS data model with new tables, columns and relationships, is the holy grail of…Show lessComposite models, that is the ability to extend an existing Power BI or Azure AS data model with new tables, columns and relationships, is the holy grail of self service business intelligence. In this introductory session we describe the feature along with some details about how to implement it in your existing… | |
| Sep 19, 2022 | Power BI Next Step 2022 | Power BI Next Step | workshop | Improve Power BI performance by optimizing DAX as SQLBI | |
| Sep 19, 2022 | Power BI Next Step 2022 | Power BI Next Step | speaker | Optimizing composite models as SQLBI | |
| Mar 31, 2022 | Power BI Gebruikersdagen 2022 | Power BI Gebruikersdagen | speaker | DAX optimization | |
| Mar 31, 2022 | Power BI Gebruikersdagen 2022 | Power BI Gebruikersdagen | workshop | Improve performance with DAX and Power BI | |
| Mar 31, 2022 | Power BI Gebruikersdagen 2022 | Power BI Gebruikersdagen | speaker | Introducing composite models in Power BI | |
| Mar 31, 2022 | Power BI Gebruikersdagen 2022 | Power BI Gebruikersdagen | speaker | Optimizing composite models | |
| Mar 8, 2022 | SQLBits 2022 (Arcade) | SQLBits | speaker | Why star schema is your best choice in Power BI as SQLBI In this session Alberto compares different models with a star schema, showing the technical details why a star schema is quite always the best choice. | Video |
| Nov 4, 2019 | PASS Summit 2019 | PASS Data Community Summit (formerly PASS Summit) | precon | From 0 to DAX as SQLBI |
Frequent co-speakers
| Speaker | Shared events | Shared talks | Last together |
|---|---|---|---|
| Benni De Jagere | 8 | — | 2026 |
| Marc Lelijveld | 7 | — | 2026 |
| Lars Andersen | 6 | — | 2026 |
| Andrea Martorana Tusa | 5 | — | 2026 |
| Kev Chant | 5 | — | 2026 |
| Mathias Halkjaer | 5 | — | 2026 |
| Nikola Ilic | 5 | — | 2026 |
| Alexander Arvidsson | 4 | — | 2026 |
| Arthur Graus | 4 | — | 2026 |
| Ásgeir Gunnarsson | 4 | — | 2026 |
| Erwin de Kreuk | 4 | — | 2026 |
| Grant Fritchey | 4 | — | 2026 |
| Johan Ludvig Brattås | 4 | — | 2026 |
| Just Blindbæk | 4 | — | 2026 |
| Kasper de Jonge | 4 | — | 2026 |
Speakers with the same name are merged into one entry, so this page may combine more than one person. Affiliations are shown as each conference listed them.